If you’ve looked at the application to Goizueta even once, you’ve heard about the Core Values. The below is excerpted from a presentation to the full-time class before the presentation of our Good Apple Awards (recognition of students by students based on the Core Values.) It was written and presented by a member of the Core Values Council, Sarah Langville MBA10, and we thought it’d be great to share the background with everyone. Enjoy!

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So where did Goizueta Business School’s 7 Core Values come from?

The students.

In 2002, full-time Goizueta MBA students brainstormed a list of values to show what we stand for with the support of their program office.  Post-its covered the walls of Emory’s Cox Hall ballroom, but what they boiled down to were 7 Core Values – Courage, Integrity, Accountability, Rigor, Diversity, Team, and Community.

The last three values form the foundation of our beliefs and Rigor connects us to the ever-inspiring values of Courage, Integrity, and Accountability.  The Goizueta Business School truly embodies these values throughout the MBA experience.  It begins with recruitment and admissions, and then welcomes you in the entrance way of the MBA building.  You see these values in current students at orientation, the development of student teams, and even through recognition at graduation.  Goizueta defines itself by these values and demonstrates it each day.

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